Hi, I'm Wendy.
Athlete. Podcast host. Marketing strategist. I split my time between Hawaii and the mountains of Idaho — chasing ocean swells one season, ultra trails the next. It's a good life.
I was born moving.
Mountain biking. Swimming. Running. Stand-up paddling. Hiking. If it's hard and it's outside, I'm there. I've raced across the Southwest, come back from a traumatic brain injury, and crossed the UTMB finish line. I'm 50 and honestly? This is my best chapter yet.
I work with a carefully chosen few.
Bold, driven people who want strategy that actually moves the needle. I bring the same grit to your brand that I bring to a race — focused, fearless, and all in. My superpower is people and real relationships. Not followers. Not funnels. The real stuff.
I host a podcast too.
Embers Rising — real conversations with real people who've been through the fire and kept going. Because your ember isn't out. It just needs feeding.
Sound like your kind of person?
Let's connect.
I work with a carefully chosen few.
Bold, driven people who want strategy that actually moves the needle. I bring the same grit to your brand that I bring to a race — focused, fearless, and all in. My superpower is people and real relationships. Not followers. Not funnels. The real stuff.
I host a podcast too.
Embers Rising — real conversations with real people who've been through the fire and kept going. Because your ember isn't out. It just needs feeding.
Sound like your kind of person?
Let's connect.
Warning: highly addictive.
Raw stories, surprise guests, and the kind of energy that hits different — straight from the trails, the ocean, and the conversations nobody else is having.
Count me in.
Warning: highly addictive.
Raw stories, surprise guests, and the kind of energy that hits different — straight from the trails, the ocean, and the conversations nobody else is having.
Count me in.

